What Went Wrong With The Vitter Campaign?


the red bayou showJohn Bel Edwards will be sworn in next week as Louisiana’s Governor. A few months ago, there weren’t too many people who would have predicted that. On the Republican side, there were 3 strong candidates. David Vitter, Jay Dardenne, and Scott Angelle all had a viable path they could have followed to land in the Governor’s Mansion. On the Democrat side, and I say this with all respect to the incoming Governor, Edwards was considered a “place holder.” many Democrats were waiting for a bigger name candidate to jump in, but that day never came and some how, Edwards’ stock just kept rising.

Scott McKay and I talked to Joel DiGrado, the Executive Director for the Fund For Louisiana’s Future (the Pro-Vitter Super PAC) about what happened. Was it a Pro-Edwards mandate? An Anti-Vitter mandate? Or some combination of things that took a heavy favorite with a heavy war chest, and shifted the 4th floor of the state Capitol from red to blue?


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About author

Brian Haldane

Brian started in radio in late 2004 as a part-time board operator, but “made his bones” in the business a year later when Hurricane Katrina struck, catapulting him into a full time position covering both news and production of live broadcasts. Haldane was promoted to Program Director in 2008 and held that post until 2011 when he was recruited to help launch a new station. In 2011, Brian helped launch Talk 107.3 FM. He was the morning show co-host, and helped build the show and the station into a top 10 performer. From there, Brian has moved on to work in Inbound Marketing, where he strives to marry the worlds of traditional advertising w/ the marketing methods of tomorrow. He also hosts a number of podcasts, including The Red Bayou Show, which is featured here.

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